Digital Insights
Open your mind, be creative, think out of the box: here you can find the right inspiration for your digital marketing strategy.
GDPR: Is a client’s consent for every subsidiary inside a company group valid?
Even almost one year after the GDPR went into effect numerous critical questions are rather unanswered than unambiguous. Especially in multi-structured companies a lack of clarity regarding mailing list sharing and the ownership of consent is creating many sleepless nights to marketing departments.
Reading time: 13 min(s)
Why chatbots can bring customer experience to a next level
At least since the introduction of Apple’s Siri, chatbot and virtual assistants are terms the majority of the population knows. They are said to replace mobile apps and human customer service little by little.
Reading time: 29 min(s)
Baby Boomers: An overlooked generation with great potential for video marketing campaigns
Baby Boomers are an often overlooked generation with high purchasing power. They are not only digital but also fans of YouTube. Find out why Boomers are the perfect target for your next video marketing campaign.
Reading time: 17 min(s)
The best KPIs in Video Marketing: get the most out of your data by analysing the right metrics
Launching a new Video Marketing Campaign is not enough to be up to date. Learn how to measure its success with the right KPIs!
Reading time: 16 min(s)
How to make your business unique and leave the competition behind
To break out of highly competitive markets, it’s more important than ever to be unique. Learn about strategies to find your place in the market.
Reading time: 21 min(s)
How chatbots can enhance your sales funnel efficiency
Many companies struggle with inefficient sales funnels. We will tell you why chatbots are a great fit to enhance your whole sales cycle.
Reading time: 17 min(s)
Black Friday: How to get the best out for your business
Many companies take part in Black Friday, fearing not to get a piece of the cake. Have you already thought about your strategy for the holiday shopping season?
Reading time: 21 min(s)
Season’s Greetings: An unbeatable Marketing Tool
With all the generic holiday mail, you might believe that Season’s Greetings are outdated. However, they are a powerful way to reach out to your clients and to build up and strengthen relationships.
Reading time: 20 min(s)
10 reasons why an optimization for M-Commerce is critical to your business
Optimization for M-Commerce is often underestimated. Responsive web design is not always the solution. We present you 10 reasons why your business should get ready for Mobile Commerce.
Reading time: 20 min(s)
GDPR: Is a client’s consent for every subsidiary inside a company group valid?
Even almost one year after the GDPR went into effect numerous critical questions are rather unanswered than unambiguous. Especially in multi-structured companies a lack of clarity regarding mailing list sharing and the ownership of consent is creating many sleepless nights to marketing departments.
Reading time: 13 min(s)
Why chatbots can bring customer experience to a next level
At least since the introduction of Apple’s Siri, chatbot and virtual assistants are terms the majority of the population knows. They are said to replace mobile apps and human customer service little by little.
Reading time: 29 min(s)
Baby Boomers: An overlooked generation with great potential for video marketing campaigns
Baby Boomers are an often overlooked generation with high purchasing power. They are not only digital but also fans of YouTube. Find out why Boomers are the perfect target for your next video marketing campaign.
Reading time: 17 min(s)
The best KPIs in Video Marketing: get the most out of your data by analysing the right metrics
Launching a new Video Marketing Campaign is not enough to be up to date. Learn how to measure its success with the right KPIs!
Reading time: 16 min(s)
How to make your business unique and leave the competition behind
To break out of highly competitive markets, it’s more important than ever to be unique. Learn about strategies to find your place in the market.
Reading time: 21 min(s)
How chatbots can enhance your sales funnel efficiency
Many companies struggle with inefficient sales funnels. We will tell you why chatbots are a great fit to enhance your whole sales cycle.
Reading time: 17 min(s)